Pedro Miguel Costa is an engineer by training and has worked for more than 15 years in the fields of innovation, technology, and digital transformation. He is currently a Director at Beta-i, an international innovation consultancy with projects developed in more than 25 countries, working with major companies and global organisations.

He is also a Visiting Professor of Innovation and Digital Strategy at Porto Business School and the founder of Huint – Human Intelligence, where he supports organisations in implementing Artificial Intelligence, automation, and AI-driven process redesign.